1
Measure
Capture customer experience using ACSI’s proven technology.
2
Compare
Benchmarks performance against competitors, category leaders, and broader market standards.
3
Monitor
Track performance trends throughout the year.
4
Prioritize
Identify opportunities and emerging risks before they become larger business challenges.
Why Choose Benchmarking?
Customer satisfaction is a lading indicator of financial performance. We have over 30 years of data prove it.
- Gain context beyond internal surveys
- Understand competitive position with confidence
- Monitor customer experience trends over time
- Prioritize improvements based on market realities
- Connect customer experience performance to business outcomes
2,000+% | 17.1% |
| Cumulative return for top ACSI-scoring companies, January 2006 through July 2025. The S&P 500 returned 675% over the same period. 580% for the Equal Weight Index through March 2026. | Annualize return for ACSI Leaders vs. 10.6% for the S&P 500, outperforming roughly 95% of actively managed funds. 9.9% for SPEWI. |